The market
The new Citroën C4 is a desirable addition to the compact 5-door hatchback segment - an important class in the UK - which includes competitor models such as the Ford Focus, Vauxhall Astra and Renault Megane.
In this competitive sector of the market, there is a balance of retail and business buyers, with customers in allcategories typically looking for stylish, comfortable, reliable, well-equipped, affordable vehicles that also offer sophistication, practicality and versatility.
Moreover, research findings clearly indicate that customers in this segment want a vehicle that is engaging, yet easy to drive; a cabin that's serene and tranquil, but not dull; a vehicle that is beautifully designed, but not ostentatious; a vehicle that is contemporary, but not overtly trendy or flamboyant.
See also:
Exterior
Directional headlamps
This lighting function automatically improves forward vision when cornering.
Guide-me-home lighting
The headlamps stay on for a short period after switching off the ignition ...
Interior features
Scented air freshener
The scented air freshener diffuses the
selected fragrance throughout the passenger
compartment from its location in
the ventilation system.
Automatic air conditioning
Aft ...
Petrol - diesel manual or automatic gearbox instrument panels
Panel grouping together the vehicle operation indication dials and warning
lamps.
Depending on the version, the instrument panel may have permanent back-lighting. ...






